Rogue Ales
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Rogue Ales is a
brewery A brewery or brewing company is a business that makes and sells beer. The place at which beer is commercially made is either called a brewery or a beerhouse, where distinct sets of brewing equipment are called plant. The commercial brewing of be ...
founded in 1988 in
Ashland, Oregon Ashland is a city in Jackson County, Oregon, United States. It lies along Interstate 5 approximately 16 miles (26 km) north of the California border and near the south end of the Rogue Valley. The city's population was 21,360 at the 2020 cen ...
. The company brews their own beer, distills their own spirits, farms their own ingredients and coopers their own barrels. Rogue has locations in Oregon and Washington.


History

Rogue Ales was founded in Ashland, Oregon in 1988 by three
Nike, Inc. Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered ne ...
executives:
Jack Joyce John Edward "Jack" Joyce (February 10, 1876 – June 16, 1934) was an American early-20th-century colorful figure in the world of horsemanship and animal training, who had nearly a ten-year career with Buffalo Bill on his Buffalo Bill's Wild We ...
, Rob Strasser, and Bob Woodell. In 1987, Jack Joyce, Bob Woodell, past
University of Oregon The University of Oregon (UO, U of O or Oregon) is a public research university in Eugene, Oregon. Founded in 1876, the institution is well known for its strong ties to the sports apparel and marketing firm Nike, Inc, and its co-founder, billion ...
fraternity brothers, and another friend, Rob Strasser, were approached by Jeff Schultz, Woodell's accountant and avid home brewer, with an idea to open a brewpub. Construction began in June 1988 in Ashland along the Lithia Creek. The 10 bbl brew system was set up in the basement with a 60-seat Pub above. The first brews were American Amber Ale, Oregon Golden Ale and Shakespeare Stout. The Brewery and Pub opened in October 1988 to moderate success and soon, the company started looking to expand. In February 1989, construction began on the Bay Front Brew Pub in Newport, Oregon. In March, John Maier, a former Hughes Aircraft F15 designer and Seibel Institute graduate, joined the company. Mair was previously a brewer at Alaskan Brewing before he was recruited by Joyce. The pub opened in May 1989. Rogue now has eleven locations dispersed throughout Oregon, Washington, and California. Rogue has sponsored the annual surfing event "The Gathering Longboard Classic" on Newport's
South Beach South Beach, also nicknamed colloquially as SoBe, is a neighborhood in Miami Beach, Florida. It is located east of Miami between Biscayne Bay and the Atlantic Ocean. The area encompasses Miami Beach south of Dade Boulevard. This area was the fi ...
. At the end of 2018 Brett Joyce, (Jack Joyce's son) stepped down as company president and was replaced by general manager Dharma Tamm. Joyce retains an ownership stake and remains on the board.


Brewing

Brewmaster John C. Maier joined the company in 1989 from Alaskan Brewing. Rogue has produced more than 60 different ales. The company uses a proprietary
yeast Yeasts are eukaryotic, single-celled microorganisms classified as members of the fungus kingdom. The first yeast originated hundreds of millions of years ago, and at least 1,500 species are currently recognized. They are estimated to constitut ...
known as "Pacman". Maier says that all of their beers are meant to go with food, and the company has worked with chefs, brewing industry experts, and restaurateurs. Chipotle Ale"...smoky, subtly peppery palate matching the heat and spice of chilie-based cuisine." Maier stepped down as brewmaster in July 2019, and was replaced by Joel Shields.


Notable brews

Rogue has collaborated on brewing beers with
Rogue Creamery Rogue Creamery is an American cheese maker based in Central Point, Oregon founded in 1933. Since 2002, Rogue Creamery has been making artisan cheeses. Founder Tom Vella brought mold, cultures and recipes for ''Oregon Blue'' to Central Point from ...
,
Portland State Portland State University (PSU) is a public research university in Portland, Oregon. It was founded in 1946 as a post-secondary educational institution for World War II veterans. It evolved into a four-year college over the following two decades ...
,
Voodoo Doughnut Voodoo Doughnut is an American doughnut company based in Portland, Oregon with a current total of 15 locations in California, Colorado, Florida, Oregon, Washington, and Texas. History Voodoo Doughnut was founded in May 2003 by Kenneth “Cat ...
,
Dark Horse Comics Dark Horse Comics is an American comic book, graphic novel, and manga publisher founded in Milwaukie, Oregon by Mike Richardson in 1986. The company was created using funds earned from Richardson's chain of Portland, Oregon comic book shops known ...
, and others. The brewery released ''Hot Sriracha Stout'' in 2013, made with the sauce of the same name. The brewery once created a beer using a strain of yeast found in Brewmaster Maier's beard, known as their Beard Beer. Rogue has entered contests held by the
Brewers Association The Brewers Association (BA) is an American trade group of over 5,400 brewers, breweries in planning, suppliers, distributors, craft beer retailers, and individuals particularly concerned with the promotion of craft beer and homebrewing. Two of ...
multiple times, and has received several medals. Rogue has entered both the
Great American Beer Festival The Great American Beer Festival (GABF) is an annual beer festival hosted by the Brewers Association, held in Denver, Colorado. Typically held in late September or early October, the event is currently held at Denver's Colorado Convention Center. ...
(GABF) and the
World Beer Cup The World Beer Cup is an international beer competition organized by the Brewers Association, a trade group representing America's small and independent craft brewers. It is the largest competition in the beer industry and has been described as " ...
(WBC).


Labor issues

In 2011, a group of employees from the Rogue Brewery in
Newport, Oregon Newport is a city in Lincoln County, Oregon, United States. It was incorporated in 1882, though the name dates back to the establishment of a post office in 1868. Newport was named for Newport, Rhode Island. As of the 2010 census, the city had ...
unsuccessfully attempted to unionize. Rogue was accused at the time for union-busting tactics at their Newport brewery, and has been questioned for their salary standards. Rogue's Eugene Public House and Track Town Brewery was shut down in 2014. According to ''Northwest Brewing News'' this was at least in part also due to Rogue's "cheapskate management tactics". Rogue reportedly refused to let the brewers have an assistant, and some brewers were forced to carry heavy loads and spend their own money to work within the company's dollar-per-keg budget limits. In July 2015, company president Brett Joyce dismissed those with complaints as having "an ax to grind".


References


External links

* {{coord , 44.6202 , -124.05236 , type:landmark_region:US-OR_dim:100 , display=title Newport, Oregon American beer brands Beer brewing companies based in Oregon Distilleries in Oregon American companies established in 1988 Privately held companies based in Oregon 1988 establishments in Oregon